Great book ideas can come and go, but sometimes one sticks that makes us really want to pursue being the one to write it. There’s a lot to consider before putting pen to paper (or fingers to keyboard) though. Beyond the great idea, what does the book look like? Is it fiction, nonfiction, a memoir, […]

It is an established fact that being educated starts with reading and writing. Nobody becomes a professional without first mastering reading and writing skills. Over the years, I have followed my passion in writing which inspired me to establish Soteria Publishing House. I must tell you that the experience is quite fulfilling. I’ve been in […]

Great copywriting is one of the most effective ways to market your product or service. If it is done well, it essentially does the selling for your brand. It’s the front door to your business and speaks on your behalf. However, copywriting isn’t always straightforward and there is a method to the madness behind it. […]